01
Overview
SCIDR Longevity Research involved deep user research and design for external stakeholders (e.g. LG, Oneskin, Ordinary). We conducted 30+ interviews, created 5 personas, and ran 3 sprints culminating in a stakeholder presentation.
02
My Role
I led user research (interview design, recruitment, synthesis), persona development, journey mapping, and prototype creation. I co-presented findings and design directions to stakeholders.
03
Process
Research & Discovery
30+ user interviews. Synthesis and affinity mapping. Alignment with stakeholders on research questions.
Ideation & Personas
5 personas based on research. Journey maps and opportunity areas. Concept generation.
Visual Design & Prototyping
Prototypes for key concepts. Visual design and usability testing. Iteration based on feedback.
Final Deliverables
Persona cards, journey maps, prototype demos, and presentation to LG, Oneskin, Ordinary, and symposium audience.
04
Visuals
05
Outcomes
- 30+ user interviews conducted
- 5 personas and journey maps
- 3 design sprints
- Stakeholder presentation to LG, Oneskin, Ordinary
06
Reflection
Working with real stakeholders and real users in an academic context was invaluable. I'd allocate more time for follow-up research after the first round of testing.